Recommended Books For Business
Whether you’re a rep or an optician, most of your days are always spent determining your own success. Over the
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Carissa Dunphy is an ABO Certified optician who has been working in eyecare since 2008. She is a Marketing Specialist at PECAA, authors the Real Deal column in INVISION Magazine, co-hosts the OWA Talks Podcast and is a Vice-Chair on the Communications & Website Committee for the Optical Women’s Association. Carissa was named an Innovator in the Most Influential Women in Optical by Vision Monday Magazine, was awarded a Leadership Scholarship Award from the Optical Women’s Association, and most recently, an Eyecare Business Game-Changer Awardee.
Carissa is also a certified computer applications specialist, and previously built websites for small businesses and hosted a live video podcast interviewing prominent entrepreneurs. After seeing a need for resources for opticians in one static place, Carissa combined her knowledge and desire to help people with her love for opticianry and technology, and founded Optician Now in 2018.
Optician Now provides educational resources, experiences and interviews, product information, practice marketing help, and more. Carissa works hard to bring ideas, resources, and inclusion to others in the industry. She shares her passion about life in the optical industry on social media, with over 18k followers, between Instagram, Facebook, and LinkedIn.
Whether you’re a rep or an optician, most of your days are always spent determining your own success. Over the
Read moreSince I have had many people in our industry ask about how to get published, I thought writing about it
Read moreBefore working at my current office I had never worked somewhere that had managed frame lines the way I do
Read moreInstagram is extremely useful in our industry because so much of our work is visual. If you haven’t yet jumped
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