ROWT, Author at ROWT Magazine

Italy And Eyewear

I am ashamed to admit that as an American, especially as a Californian, I have been quite ignorant when it

I thought I knew what to expect when I became an eyewear field sales representative. I have held numerous roles

August 8, 2023 ROWT 0 Comments

In the world of optical, we have so many aspects of our industry trying to put up barriers in our

July 31, 2023 ROWT 0 Comments

As I stood in the bustling lobby of my practice, observing our staff and patients, a realization struck me. The

Here are 5 tips we think you should know before you schedule the call with your management team: Each time

Everyone has been the new kid in town at some point. Whether you were a new apprentice on the job,

Whether you’re a rep or an optician, most of your days are always spent determining your own success. Over the

January 26, 2023 ROWT 0 Comments Jesse Anderson

We’re all in this game with online retailers and other large companies or conglomerates. Sometimes thinking about it is overwhelming

Before becoming a sales rep I remember thinking I would hate being a salesman, before becoming an optician I thought

This has become one of my favorite soapbox topics. As a 42-year optical veteran I have had thousands of five-minute